Have better visibility of workforce schedules across the Dune estate
The need for more data driven insights to be able to plan for the long term
A solution that could keep up with the fast paced growth of the company
A provider who's implementation approach shared the same ethos as the Dune brand
A single view of all their workforce data, preferences and contractual obligations across the Dune estate
A real time view of their workforce data to be able to plan ahead
A quick implementation that also met the product development needs of the business
Beginning as a small concession store on London's iconic Oxford Street in 1992 Dune London was born. Their ambition was to create an affordable luxury footwear and accessories brand but with the importance of a perfect pair of shoes for the right occasion in mind. And it's with this ethos that the brand has built its reputation and grown their presence on the high street to over 70 locations with a workforce of over 700 employees.
Following their 2009 acquisition of the Shoe Studio brand portfolio, Dune's estate had tripled in size. Each store was using its own way to schedule teams which meant that there was very little consistency - and particularly in a time of significant growth, this needed to change. Without a consistent way of doing things, Dune's estate visibility was really limited and this meant that planning ahead was an unnecessarily complex task.
Dune was on the lookout for a scheduling solution that was simple to deploy and could give them the visibility they needed as they made their growth plans a reality.
When on the hunt for their new scheduling supplier, it was important for Dune to work with a partner who shared the same ethos as them. Small, independent and built for a specific purpose.
“We chose Rotageek for a number of reasons. Firstly, we wanted to work with a business that was small enough and personal enough, to really listen to our problems. We didn’t want to be just another retail account to a large Human Capital Management enterprise.”
"Rotageek is a really agile company - and that translates to how they develop their tech and make client-specific configurations. We chose Rotageek because we felt that we would be included right from the point of product development, meaning that the solution we get is exactly what we need." Dave Abbott, Head of IT Service Delivery.
Rotageek were selected as the perfect fit for Dune's workforce scheduling. The engagement process included an in-depth discovery during which the Rotageek team worked with Dune to come up with the best possible configuration for them.
From our engagements with the Dune team, we also developed a custom commissions feature for the solution, which improve their entire commissions process across Dune to create something that was much slicker and simpler to use.
One the initial stage of product configuration was completed, Rotageek was rolled out across the entire estate in just 2 months.
Today, Dune's team members across their high street stores and concessions use Rotageek.
"Overall it’s really helped us improve schedule related admin time and communication - whatever rota is visible to employees is always the most up to date version." - Cheryl Lee, Dune’s Head of Retail.
And from a head office point of view, the management team at Dune have so much more visibility on how they staff their stores.
Implementing the Rotageek solution has also helped their management team to reinvest more time into the shop floor. Before Rotageek, managers would spend too much of their time each week writing and editing rotas.
"If you consider that managers are your most trained and experienced team members, with the strongest connection to your brand, you really do want these people on your shop floor talking to customers" - Cheryl Lee, Dune’s Head of Retail.